CoActive Health

Thursday, December 30, 2010

Turning Resolutions into Reality

http://coactivehealth.com/turn-resolutions-into-reality/

Learn some tips from neuroscience and psychology to help you keep your resolutions this year!

Tuesday, December 21, 2010

Health Claims: How Food Companies Use Nutrition

http://www.linkedin.com/jobs?viewJob=&jobId=1261147&goback=.nmp_*1_*1_*1_*1_*1_*1&trk=nmp_rj_job

This ad is relatively harmless. It's looking for a nutritionist, RD, or similar professional who can review the literature and offer advice with regards to health claims.

Where the potential harm comes in this work is tha these companies look at what research is out there, how they can minimally meet it with a product, and then how they can put the most "health claim" on its packaging without going against laws and regulations.

Saturday, December 18, 2010

The Healthcare Model is Changing

The traditional hierarchical model of healthcare is changing. The traditional consultation format of: tell me what’s wrong, here’s the panacea, let’s follow-up in a few weeks…is on its way out. 
Why? Because there is so much information already available online. Institutional “guidelines” are losing their appeal.
Alternative health is growing exponentially. Health insurance companies profit off of patients and doctors whether people become healthier or not. Health insurance is a misnomer for disease management insurance. Health is not covered unless paid for out of a flex spending account or health savings account.
 ”Healthcare brokerage” - companies linking patients with professionals that fit their specific needs. Look at successful websites like patientslikeme.com (no affiliation). Tthe true meaning of “doctor” is “teacher” and to teach means “to show”. so those who “show how to maintain and promote health” will see lots of growth…and these people don’t necessarily need a “doctor” in front of their name.
Doctors who conduct classes instead of consultations. Who lead support groups and manage health teams of professionals will be the most successful.
Consultations will then stem out of these group relationships when specific health needs must be met with individualized care.
What do you think?